We probably all know the Moroccanoil Treatment, the first product of Moroccanoil, a hair oil with argan oil that’s also called the liquid gold from Morocco. Now the brand has many more products, last September they’ve launched a whole new collection, the Moroccanoil Color Complete Collection. With this collection Moroccanoil takes an unique step in the color universe, with a revolutionary 360-degree care system that starts with the ChromaTech Service in the salon and products for home to maintain, strengthen and protect your color.
A special moment for the brand to now come up with this new collection, for this year Moroccanoil celebrates its 10th anniversary. With the Color Complete Collection, the time you had to choose between healthy hair or an intense and lively color is finally a thing of the past!
Last week I was at the press event in Amsterdam for all the ins and outs about this new collection. For me a very interesting collection because I don’t treat my hair very sweet and prefer to go through life as a blonde while I’m a brunette. In America you can already use the revolutionary 360-degree care system for a while, and now Moroccanoil is also entering the European market with these 5 different products. Of which 2 products are only for use in the salon and 3 products with which you can take care of your hair at home.
Moroccanoil Color Complete.
Color Complete includes a complete routine of products, both for salon treatment and for home use. With this, Moroccanoil tackles color degradation, color changes and color fading.
This pioneering color care routine is the first of its kind with advanced patented technologies to address all the daily influences of color loss – including synthetic damage, mechanical damage, and oxidation and heat styling effects; all factors that can influence the intensity and sparkle of colored hair.
Building on the expertise of argan oil-enriched formulas, Moroccanoil is now introducing for the first time a new, exclusive technology with Color Complete: ArganID™. This technology contains a delivery system through which the argan oil is absorbed deep into the cortex and the hair is simultaneously sealed and repaired. This technology, which has been incorporated into all five products within Color Complete, closes the hair cuticles for optimum color absorption as a final step.
For professional use in salons.
The groundbreaking Moroccanoil Color Complete routine starts in the salon with professional treatments that work together in perfect synergy for maximum color uptake and preservation:
STEP 1: Moroccanoil ChromaTech PRIME
The first step of the salon treatment is ChromaTech PRIME, which promotes color release and smooths the porosity for a more even result. The scalp is also gently soothed in order to reduce the unpleasant feeling that can occur during a color treatment.
STEP 2: Moroccanoil ChromaTech POST
After the color treatment, ChromaTech POST is an essential step to embed the color for optimal color preservation over the long term, both through synthetic and mechanical repair. This important aftercare treatment closes the color better in the hair by means of patented COLORLINK technology. This technology helps to create crosslinks that run through the entire keratin structure of the hair, which embed color and at the same time form a protective layer over the hair to prevent color loss.
For the home treatment.
To extend the result of the professional treatment, you can easily continue the routine at home to maintain, support and protect the color.
STEPS 3 & 4: Moroccanoil Color Continuous Shampoo & Conditioner | per piece 250ml € 29.80
As an indispensable part of the Color Complete routine for home use, the Moroccanoil Color Continuous Shampoo & Conditioner also includes the exclusive COLORLINK™ technology, which constantly repairs and restores hair after color treatments. The powerful duo works in synergy to give intense nutrition and improve hair quality, for a superior result in color retention.
STEP 5: Moroccanoil Protect & Prevent Spray 160ml € 33.90
Finally, for maximum prevention of color fading and yellowing / pale appearance, the Moroccanoil Protect & Prevent Spray acts as a leave-in conditioner and protector, neutralizing the free radicals generated by air pollution and other harmful environmental influences, while the harmful UV radiation is absorbed. With every use the hair is enriched with a radiant shine and a color that stays fresh and clear.
PATENTED TECHNOLOGIES:
By adding two revolutionary patented new technologies, ArganID™ and COLORLINK™, the Moroccanoil Color Complete care routine starts first in the salon and then continues at home to correct and protect hair integrity for maximum color protection and preservation:
ArganID™
Added to all five products of the Moroccanoil Color Complete Collection, this exclusive technology consists of a groundbreaking micro-encapsulated argan oil delivery system to restore damaged, colored hair:
Positively charged microparticles – which have the unique ability to contain 99.6 percent argan oil – are attracted to negatively charged hair fibers, allowing the microcapsules to be incorporated deep into the hair cortex.
The result: every damaged hair fiber is recovered from the inside, resulting in a more even distribution of color, while the color is included for long-lasting clarity and protection against color fading.
COLORLINK™
Processed in the ChromaTech POST salon treatment as well as in the Moroccanoil Color Continuous Shampoo & Conditioner, this powerful technology consists of three highly targeted active substances that reinforce and restore each hair fiber individually for a sophisticated color preservation, both mechanically and synthetically.
Conclusie.
A very interesting collection, the only drawback is that only the 3 products for at home are no use, you really have to use the two products in the salon also. That means finding a salon in the neighborhood that offers this complete treatment.
I think the Complete Color treatment can work very well for me, and that it can keep my blond locks healthy and shiny. My color always fades near my roots after a few weeks, something that this collection may possibly prevent. Let’s hope they will expand the salons that use this even further in the future.
Moroccanoil Color Complete is available at selected hair salons and on moroccanoil.com
0This blog post contains products that I received.
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