Beautybyfrieda

Beauty is often determined by the outside world. Our society has changed over the years and so has our ideal of beauty. For example, while women in the 1950’s were mainly looking for feminine curves, a few years later they wanted to do everything for a slim figure. We started on a journey through fashion history and took a closer look at the beauty ideal of recent decades. Skinny, curvy and more beauty ideals wait for you in this summarized time journey.

1950’s: More is more

After the lean war years, it could all be a bit more in the 50’s. Marilyn Monroe curves were a must for every fashion-conscious lady and the typical hourglass figure was the ideal figure. It is characterized by a full bosom, a narrow wasp waist and wide hips. At the time, clothes in sizes 40 or 42 were the ideal. That is why many slender women took nutritional supplements to suffice with their beauty ideals.

1960’s: Thin is in

Idols as the supermodel Twiggy were the role models of many women in the 1960’s. The skinny model with her large saucer eyes was the girl of that time and formed the ideal of beauty with her appearance. With her height of 1.72 meters and her weight of 43 kilograms, Twiggy was the exact opposite of the ladies with the feminine curves that had formed the ideal of beauty ten years earlier. Because with her youthful appearance, she fitted perfectly into the fashion world and the then-invented mini skirts. With her bony, almost vulnerable figure and her cute doll face, she was considered the beauty icon of the sixties. To imitate this, many women followed a strict diet. So that they could reach their dream figure.

1970’s: Charlies Angels set the trend

Slim, tall, fit and healthy – these ideals formed the seventies. This was embodied by the American actress Farrah Fawcetts. With her long blonde hair, her height of 1.69 meters and her size 38, she was the idol of many contemporaries. She was considered a powerful woman and the sex symbol of the 70’s.

1980’s: athletic bodies

Long legs, healthy curves and athletic bodies – this is what the ideal woman of the 80’s looked like. Cindy Crawford, Naomi Campbell and Claudia Schiffer met these expectations. Voluminous hair, long and slender, but by no means thin or flat hair – this is what characterizes the beauty ideal of the 1980s. The super models were mainly known for their seemingly endless legs. Moreover, they were dazzling with their sporting bodies – these were also achievable for normal women. To achieve their dream figure, a lot of sports were done – preferably with aerobics videos.

1990’s: Androgynous models

In the 90’s “Heroïne Chic” conquered the catwalks of the world. There were no more curves to find and thin models such as Kate Moss were in demand. A small bust, pale skin with a thin figure. That was the beauty ideal of that time. Especially the British Size Zero models were very popular in the nineties of the last century.

2000’s: with the chest forward

The trained flat icons of the nineties were replaced by Brazilian bosom wonders such as the Victoria’s Secret Models Gisele Bündchen or Adriana Lima. With their trained bodies, long legs and seductive necklines, they attracted attention. Push up bras and breast enlargements were the trend.

2010’s: Focus on the bottom

Jennifer Lopez, Kim Kardashian and many other stars showed their beautiful back. Buttock implants and lifts are today almost as popular as breast enlargements in the 00’s. But many women also train their dream buttocks with targeted fitness exercises. Being too thin is no longer hip. Curve models such as Kate Upton or Ashley Graham show you how to do this. And more and more Plus-Size models succeed in becoming famous and find numerous followers on social networks such as Instagram.

XO Frieda